Back in March, a study done by the National Association of Realtors revealed that the largest group of current homebuyers were millennials, those who are 34 years old or younger. With todays’s changing demands of what homes should include, there are certain things that millennials look for. Because of that, millennials have become an increasingly important market segment in … [Read more...]
Better Homes and Gardens Reveals Findings of Generation-Z Survey
Better Homes and Gardens Real Estate conducted a first-of-its-kind survey to 1,000 Generation Z teens (ages 13-17), and its results showed that this future generation of homebuyers is fairly traditional in their beliefs concerning the American Dream. This survey was used as a tool to progress the company’s thought-leadership strategy, as they continue to look forward to the … [Read more...]